Canadian jewellery brand Vitaly is making waves with their simple, yet modern and totally fresh designs – definitely a brand to watch. The line was originally inspired by Toronto native Shane Vitaly Foran’s trip to Ubud in Indonesia, where he spent three weeks amongst the straw huts, reflecting on his dream to create hand-crafted jewellery that would fit the many faces of fashion.
A few simple designs were produced by a local craftsman – and with an enthusiastic response on social media, Vitaly the brand was born. Using unique materials such as wood, and sharp, original shapes, the brand has attracted a following of jewellery lovers, and is now sold internationally. Not only are their design classic, but they have an heir of badass to them – with strong shapes, studs, lightning bolts and even an ax making up their collection. Whether you’re a guy or girl, prepster, hipster, businessman or whatever, this line can give your style that little bit of badass that you’ve been waiting for – check it out!