Industrial designer duo Aliki Rovithi<\/strong> and Foant Asour <\/strong>of Athens-based\u00a0award winning creative studio DEDE<\/strong>\u00a0picked up on their design briefing to create the “Oh! my woodness!” effect.<\/p>\n The brief was simple. They were asked to design a\u00a0contemporary sofa that would highlight the leading role of wood in the most definitive way. A comfy and attractive sofa, with a head- turning personality, that would put a new spin on the common \u201conly fabric\u201d concept.<\/p>\n The Oh! My Woodness! Sofa\u00a0<\/strong>is the product of the designers’ collaboration with Minimal Classic<\/strong>, a Greek company that designs and manufactures unique furniture exclusively from solid wood.<\/p>\n The sofa has a\u00a0versatile\u00a0design with a relaxed character,\u00a0but intense and clean lines. It foregrounds the use of solid wood in couch manufacturing and the\u00a0collapsible nature enables compact transport and self-assembly requires no tools.<\/p>\n A special coating prevents the cushions from sliding along the wooden surface.\u00a0When removing any of the seating cushions, the extra space may be used as an actual table facilitating joyous, carefree gatherings with friends, snacks and drinks.<\/p>\n The designers came\u00a0up with this fresh and simple approach, gentle and robust at the same time,\u00a0that focuses on the essentials and leaves the rest to the user\u2019s liking and imagination.<\/p>\n <\/p>\n