Designed by Hong Kong based OVA Studio<\/strong>, the HIVE INN<\/strong>\u00a0is a hotel structure that enables its rooms to travel in and out. The architects created a\u00a0hyper-static grid structure that can be assembled on demand and its elements can be stored\u00a0within dedicated containers, thus allowing the building to grow and\/or decrease in\u00a0relation to demand.<\/p>\n The project aims at offering maximum flexibility<\/strong> and mobility<\/strong>,\u00a0a\u00a0trend that is embodied in our modern way of life. The cargo container, a common and cheap enclosed volume offers by it standardization The connection to services (Water, A\/C, Telecom, Power, etc. had to be solved through a\u00a0special unit named a \u201ccassette\u201d that contains these fixed services. They are placed\u00a0linearly on the side and are connected via flexible connections to the points on the\u00a0container unit and to the structure core containing the vertical service risers.\u00a0The centre of the \u201ccassette\u201d is filled with earth which allows for the greening of the\u00a0structure. It also provides a place for urban crop gardens to supply the demand of the\u00a0hotel kitchens.<\/p>\n The HIVE INN concept also targets at providing unique marketing opportunities by allowing major consumer brands\u00a0to finance\/sponsor rooms and even provide the fitting out of the rooms in that particular brand character, the logistic of manufacturing and transportation being transferred to the brand. This provides doubled edged marketing for both the brands and the hotel operator in a synergy of common interests. The operator may have marketing campaigns advertising the arrival and placement for a period of time of a specific branded container, thus creating a unique supply of a unique product for a limited time period. (Limited Edition)<\/p>\n At present, architects at OVA Studio have worked around hospitality design, but they believe that the same idea\u00a0could be extended to institutional project, \u00a0emergency housing as well as healthcare centres.<\/p>\n <\/a> <\/a> <\/a> <\/a> <\/a> <\/a> <\/a> <\/a> <\/a> <\/a> <\/a>+ OVA Studio<\/a><\/strong><\/p>\n<\/span>","protected":false},"excerpt":{"rendered":" Designed by Hong Kong based OVA Studio, the HIVE INN\u00a0is a hotel structure that enables its rooms to travel in and out. The architects created a\u00a0hyper-static grid structure that can be assembled on demand and its elements can be stored\u00a0within dedicated containers, thus allowing the building to grow and\/or decrease in\u00a0relation to demand. The project […]<\/p>\n","protected":false},"author":1,"featured_media":44122,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"nf_dc_page":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[29,4706,36],"tags":[7111,5028,7112,7051,7053],"yoast_head":"\n
\nadaptability to many configurations both in terms of usage and shape.\u00a0The hospitality function of the structure is rooted in a migrant society that is embodied by\u00a0global trade routes and exchanges. Permanence is no longer a requirement and is\u00a0replaced by customization and adaptability.\u00a0The rooms can thus be shipped to whatever location and in relation to the need of the\u00a0client base, one day in New York and a few weeks later in Singapore or Hong Kong.\u00a0The rooms are not solely \u201csleeping\u201d units but may become Serviced apartments, Soho\u2019s\u00a0(Small Office, Home Office) and even offices that are traded and\/or leased to various\u00a0individuals or companies that are present and active on the global scene.<\/p>\n